Hi, I’m Alpa.

I’m a Product Director with over 15 years’ experience.

I help businesses work out what needs to change, where to invest and how to make it happen. I can lead a team through those changes or get directly into the work myself.

My work has taken me across media, sport and retail, with businesses including Sky, NOW TV, Formula 1, Channel 4, Currys and Diageo. More recently, I’ve worked with founders in marketplaces and cyber security on changes to grow their businesses.

Outside of work, I live in West London with my husband, our two sons, Ethan and Earl, and my lovely dog, Otis.